Countries

Welcome to the training page for Kulzer website editors

On this page you receive the most important information on how to access and how to work with the Kulzer Website CMS FirstSpirit

Detailed training and support is available from Team Digital Marketing in Hanau, Germany (Julia Bittel, Gabrijela Svalina and Stefanie Muñoz).

Training Page

Table of contents

Topic Content of the section: How to do:
Introduction
Access to FirstSpirit & System Overview
- how to start FS
- FS interface / sections
Jump to description
Modules/templates overview Examples & explanation of all modules/templates that can be used to attach and manage the various types of content on the site. Jump to description
Content pages & landingpages - how to edit existing pages
- how to create new pages
- where to find the URL of a page
Jump to description
Product pages - how to work with product pages Jump to description
Publishing - publishing jobs explained
- PRE/Stage URLs overview
Jump to description
Media (images) - overview of image sizes. Jump to description
Download documents - how to upload PDF files to the website. Jump to description
Short URLS & QR Codes - how to create Short URLs/QR Codes.
- overview of existing Short URLs/QR Codes
Jump to description
How to activate the Pop-up on the Website? Jump to descripton

Access to FirstSpirit & System Overview

Modules/Templates

Content pages & Landingpages

What is meant by a content page / landingpage?

Examples for content pages Examples for landingpages
home page, company page, brand start pages, etc. Launch campaign:
Charisma Bulk Flow ONE: See example

Signum Universal Bond (local lp from Germany): See example

Brand Awareness campaign:
Flexitime: See example

Campaign for collecting "cases & voices": See example

Landingpage for a fair:
Swedental 2022:
See example

Registration for an event at the fair: See example from Germany

Editing existing content pages / landingpages

Creating new content pages / landingpage

Definition of Meta Title, Description, Open Graph & Alt text

Inserting a module/template on content pages / landingpages

Landingpage structure recommendations

Landingpage briefing document (for Brand Marketing!)

Publishing

Finding the URL of a new content page / landing page

Product pages

Where to find product pages in data sources (Video)

Edit a product page

Publishing

STAGE/PRE URLs overview

Country STAGE/PRE Url LIVE Url
Italy http://pre-it.preview.kulzer.com/it/it/home/homepage.html https://kulzer-dental.it
Belgium http://pre-be.preview.kulzer.com/fr-b/fr-b/accueil/accueil.html https://kulzer.be
Japan http://pre-ja.preview.kulzer.com/ja/ja/startpage/homepage.html https://kulzer.co.jp
Australian http://pre-au.preview.kulzer.com/en-au/en-au/home/home.html https://kulzer.com.au
Brasilia http://pre-pt.preview.kulzer.com/pt/pt/inicio/inicio.html https://kulzer.com.br
Germany http://pre-de.preview.kulzer.com/de/de/startseite/startseite.html https://kulzer.de
Spain http://pre-es.preview.kulzer.com/es/es/inicio/inicio.html https://kulzer.es
France http://pre-fr.preview.kulzer.com/fr/fr/accueil/accueil.html https://kulzer.fr
Greece http://pre-gr.preview.kulzer.com/gr/gr/home/home.html https://kulzer.gr
Mexico http://pre-mx.preview.kulzer.com/es-mx/es-mx/inicio/inicio.html https://kulzer.mx
Netherlands http://pre-nl.preview.kulzer.com/nl-b/nl-b/home/home.html https://kulzer.nl
Poland http://pre-pl.preview.kulzer.com/pl/pl/start/start.html https://kulzer.pl
Ukraine http://pre-ua.preview.kulzer.com/en-ee/en-ee/start/home.html https://kulzer.ua
China http://pre-cn.preview.kulzer.com/zh/zh/startpage/homepage.html https://kulzercn.com
America http://pre-us.preview.kulzer.com/en-us/en-us/home/home.html https://kulzerus.com
International http://pre-int.preview.kulzer.com/en/en/start/homepage.html https://kulzer.com
Croatia http://pre-hr.preview.kulzer.com/hr/hr/pocetna-stranica/homepage.html https://kulzer.hr
Romania http://pre-ro.preview.kulzer.com/ro/ro/startpage/homepage.html https://kulzer.ro

Publishing Jobs

Media

Media folders (central vs. local)

How to upload a media file

Image formats & sizes

Image cropping

Download Documents

Short URLS & QR Codes